Classical KDFC provides access to great classical music, offers education and insight to this music for a sophisticated Bay Area audience, and supports the local arts community as its voice of the arts and as a portal to the rich diversity of our performing arts scene
The Bay Area’s Arts Ecosystem is significant:
700+ Arts Organizations: Symphony Orchestras, Theatre Groups, Opera Companies, Museums, Vocal and Choir Groups, Dance and Ballet Companies
Nearly 1 in 4 are MUSIC Organizations
21.5 Million annual attendees
Classical KDFC brings the Arts to the People
…and the People to The Arts!
KDFC Listeners are highly educated…70% more likely to have a post-graduate degree
KDFC listeners have the discretionary income…42% have a HH Income of $100K or more
KDFC listeners can become your donors…122% more likely to have given money to an ARTS/CULTURAL organization in the past year
Source: Source: Nielsen: SF Metro Survey Area, 18+; Scarborough R2 2017
And they Buy Tickets to Performances and Visual Arts events!
KDFC Listeners are:
75% more likely to have attended a Dance or Ballet performance in past year
25% more likely to have attended a Live Theater performance in past year
48% more likely to have visited an Art Museum in past year
100% more likely to have attended a Symphony, Opera, etc. in past year
18% MORE LIKELY TO have attended a Rock, Jazz, Blues or Country Concert in the past year!
Sources: SF MSA Nielsen; 18+ Scarborough R2 2017;
Support Classical KDFC as an Arts Sponsor
Over 300 different Bay Area Arts Groups, Museums, Performances or Festivals have been showcased and supported by KDFC’s on-air and digital assets
As an Arts Sponsor of KDFC, your organization has access to over 400,000 listeners a week, 45,000 opt-in email members, and 27,600 donors
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